29. Send Personal Updates
Within your organisation you will have people who support you in various ways and to various degrees. Generally speaking, the more personal your relationship with a supporter, the more generous they will be with their support.
Make a habit of going through your supporters list and identifying people you could build a stronger relationship with. Start by sending them personal updates, instead of (or as well as) the mass marketed newsletter. Make them feel like they are one of the chosen few, and they will return the favour.
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