22. Use Your Testimonials
It’s one thing for you to tell people how great you are, but it’s a whole lot more valuable if someone else does it for you. Gather testimonials from your volunteers about how much fun it is to be involved with your organisation, ask clients or past clients to share how much they have benefited from your service, and encourage sponsors to give feedback about their involvement also. Once you have them, use them on every piece of marketing material you have. Leaving them in the office drawer is a waste of time and space!
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