Tuesday, 25 September 2012

Toolbox Tuesday - Sponsors Newsletter

13. Use Your Sponsors Newsletter

If your sponsor has a regular newsletter which they send out to clients or customers, ask if you can have a regular column or advertisement to promote what you do. Let’s face it, if they have been willing to write you out a cheque, chances are they will be willing to give you a little space in their newsletter. This lets you reach people you wouldn’t ordinarily have contact with, and makes your sponsor look extra community focussed.

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