Toolbox Tuesday - Marketing Must Do's

For the next 40 Tuesday's I am going to bring to your toolbox - 40 marketing must-do's. I encourage you to add one of these to your week for the next 40 weeks and change how you reach your communities for GBNZ.  This come to you courtesy of Exult.

1. Make Use of Your Email Signature
For most people email is the most frequently used form of communication, and every time you hit send, you have the opportunity to promote something specific about your organisation. Have a look at your email signature and check you are making the most of the opportunity it provides.

Your email signature should have more than just your contact details, there is room to have one or two lines about a specific programme, campaign or need. Add a link so that readers can click straight through to your
website for more information.

Sample Email Signatures
Your email signature should have more than just your contact details, there is room to have one or two lines
about a specific programme, campaign or need. Use these sample signatures to give you some ideas of what
you could promote in your own organisation.

Did you know our ‘Food for Families’ programme provides budget cooking classes for 15 new families every week? You can support one family through this programme for as little as $30 by visiting our Fundraising page www.abcdefghi.org.nz/fundraising

What are your children doing these holidays? Why don’t they join our School Holiday Programme from 6th – 16th April 2010. Loads of fun, games, outings and more. WINZ Subsidies available. For more information visit www.abcdefghi.org.nz or phone 07 555 5555

Join us for our annual Art Auction and Ball on Saturday 15th May. Great music, food, wine, and a chance to win $5,000 worth of travel. Tickets just $70. For more information or to secure your tickets visit www.abcdefghi.org.nz/ball.

Do you have 1 hour to spare on Monday 19th July? We need collectors to help with our street appeal in YOUR neighbourhood. We give you everything you need, and you can collect anytime from 3pm – 7pm. For more information phone 07 555 5555 or email volunteer@abcdefghi.org.nz

Do you have an old fridge you are no longer using? Our children’s art programme needs a small fridge to store wax in – it doesn’t have to be flash. If you have a fridge you would like to donate, please call Milly on 07 555 5555 or email milly@abcdefghi.org.nz

Sponsorship Opportunities are now available for ‘Little Day Out’ on Saturday 18th September. You can contribute to the success of the day AND market your business to 500 families for as little as $250. For more information phone 07 555 5555 or email sponsors@abcdefghi.org.nz

Would like to keep up-to-date with what’s going on? Visit www.abcdefghi.org.nz/subscribe to register for our free monthly newsletter. Find out about clinic times, workshops, support groups and more.